Friday, 8 February 2013

London Bridge - Bidding to become a great place and destination

A bird's eye view of the London Bridge area

Yesterday afternoon I met with the Board of the Business Improvement District of the London Bridge area in central London to share with them some thoughts on the value of place and destination branding to areas like theirs which are working on improving their offer, experience and identity. In my opinion this is one of the most interesting BID's in London and in the UK, ranking alongside the New West End Company - the BID for Oxford St., Regent St. and Bond St. in the west end of central London, which I have previously advised. This is a BID board that is truly thinking in a strategic way about the improvement of its area.

After the meeting we all went over to the London Museum of Fashion and Textiles in Bermondsey St.(well worth a visit especially if you were inspired by the recent Hollywood Costume exhibition at the V&A) for the AGM of the BID and a very informative programme of speakers sharing their thinking about and initiatives in the area.

The Museum of Fashion and Textiles in Bermondsey Street

First up was James Dinwiddie, who is the Chair of the Board of the BID, who told the audience about their major initiatives over the last year, focusing on initiatives to improve the area's public realm through urban links, pocket plazas, bringing vacant space back into public use and the creation of Gateways into the area - on London Bridge, Tower Bridge and on Tooley St., initiatives to improve and make better use of the many railway arches in the area, many now being released for new uses as a result of Network Rail's major programme of improvements to London Bridge Station, and their programme of events designed to animate, enliven and make the area more attractive as a place to visit and spend time in.

Next to speak was Prof. Simon Howell, Director of Research Development at Kings College London, one of the major landowners in the area. he shared with the audience the fascinating proposal for the establishment of a new Science Gallery in the original Guy's Hospital building. This will be a facility that will explain medical and related sciences to non-scientists in a very interactive way. inspired by a similar facility in Dublin, when completed this will be a major new attraction in the area, hopefully one that will attract a global audience.

James Wong's designs for improving the Greenwood Theatre

Simon was followed by the irrepresible James Wong who is an Ethnobotanist and who runs a local landscape design company, Amphibian designs (winners of a number of gold medals for their designs for gardens in the Chelsea Flower Show). He excitedly told the audience about his plans for greening the area around the Greenwood Theatre and re-cladding it in a natural wood and made the case for greater investment in greening the urban environment of the area  and its buildings through imaginative and pleasing planting.

The planned concourse at London Bridge Station

Finally, we heard from Chris Drabble and Andrew Hutton of Network Rail who shared its plans for the modernisation of London Bridge station over the next five plus years, with major works due to start in a few months time. A fascinating statistic from their presentation was that 64 million people pass through the station each year - that's almost equal to the total population of the UK! As a regular user of the station i was also glad to hear that NR plans to create one concourse, on a single level, to serve all of the improved and new platforms. And, as a fan of railway termini as destinations in their own right, I was pleased to hear that NR is looking to significantly improve the food and beverage and retail offer at the station. Clearly the success of the new facilities at St. Pancras Station is influencing their thinking.

I suggested to Chris and Andrew that they could get together with James to consider creating a major nature feature on the new concourse similar to the winter-garden area of the Atocha Station terminal in Madrid but that appears to be a plant too far in terms of the primary need to secure an efficient flow of people in and out of the station. Pity.

All in all a fascinating and entertaining afternoon and evening. This is clearly a BID that thinks strategically and has a very good relationship with its major developers and stakeholder employers. Watch this place!

Information on the initiatives of Team London Bridge is available at

Digital Urbanism

Dr Rick Robinson

Last Tuesday evening I attended a great lecture given by Rick Robinson of IBM UK on the subject of "Digital Urbanism",  at the offices of Space Syntax in central London. This event was organised by The Academy of Urbanism  which is where I met Rick a few months ago having followed his blog for some considerable time. Rick is an Executive Architect at IBM responsible for it's work on Smarter Cities. He regularly posts on this subject at his blog http://the

The choice of this topic by the Academy is no accident as its one of a small number of organisations in the built environment which has recognised the significant impact that digital technologies are having on urban life and the development of urban spaces and places.

Rick opened his presentation by talking about the disappearing boundary between the information supply world and the digital world and the resultant changes in the way that products are being created, designed, built and manufactured (3D printing of prosthetic limbs customised to individuals being a fascinating example) and the implications of these changes for the built environment, its governance and the way we use it. He identified three important trends urbanists need to be aware of:

  • the attraction of little things and big things working together (citing Kelvin Campbell's thinking on the process of initiating change through "massive (amounts of) small (changes)";
  • the capability of little things to improve and soften blunt infrastructures like road schemes and infrastructures;
  • the increasing capability of technology to collect, fuse and make sense of many and complex arrays of data to improve the way in which cities operate - for example, indicators of vehicle exhaust emmissions and the quality of drinking water.
Rick referred to the work of the city of Dublin in Ireland in this field - "Dublinked"- which is attempting to understand, link and build on the many people and organisations in the city who are using smart technologies, to understand their needs for the right technology infrastructure (3, 4, or 5 G broadband connectivity) in order to maximise the impact of what they are doing for the economic benefit of the city and its residents. A key objective of this initiative is to identify and distribute technologies that can be shared by many businesses and organisations at the same time which can enable greater and more effective collaborative working. Rick cited some interesting examples of this - the sharing of traffic congestion information with drivers in real time through in-car communications, the use of smart water meters to control the flow and levels of rivers and water courses (enabling earlier alerts on flooding) and meters that indicate the level and frequency of use of water by households and businesses.

This initiative did not surprise me as I've become familiar with the parallel initiative of the Science Gallery in Dublin to explain to its visitors what science is, how it is changing how we live and why we need to understand how it contribute to our lives.

Rick then talked about what he termed the "attraction of opposites" - producers and consumers coming closer together where consumers become producers and vice-versa, examples being new technologies changing the nature of food production, manufacture and distribution, and, at a much smaller scale, the use of technology to book individual parking spaces in determined locations for precise periods of time; both examples of how we will change our use of the urban space.

Citing his work in the city of Sunderland in north east England, Rick described how new technologies were enabling close and beneficial collaboration between social enterprises and  major corporates, stimulating the co-creation of new products and services and minimising risk for new entrepreneurs, helping to sustain the economic health of cities.

Rick concluded with an appeal that we need to tell and share much more engaging, compelling and motivating stories, free of technical jargon, about the beneficial use of and impact of digital technologies in the urban realm. I absolutely concur with this as I continually encourage my clients to tell people compelling stories about the brand offers and experiences of places as opposed to press releases or entries on web sites.

John Worthington

John Worthington, a founder of the Academy and founder of the seminal architecture practice DEGW, and a real expert on designing workspaces for the rapidly changing world of work, opened the Q and A by listing what he thought were the three levels of SMART in urban development, namely:

  1. Having and using common sense to build and enable the infrastructure that will help cities to function more effectively and to communicate more effectively with those who use them, avoiding the temptation to think that all new technologies will be a panacea.
  2. Having clarity on the core and key functions of the city and identifying appropriate technologies to deliver them and spot new ones.
  3. Understanding how to integrate technologies and digital systems that enables the city to function more effectively and people and business to benefit and "combine" with technology.
Among the interesting issues raised in the Q&A the following struck me as particularly important:
  • The need for clarity in communications using smart technologies and clarity on what we are advocating on how to use them.
  • The need to be able, as individuals and organisations, to "edit" the volume of digitally transmitted and generated information in order to be clear on how smart technologies can effectively enable cities to work more effectively.
  • The need to get the private sector more engaged in funding research into the effective use of and development of technologies that will improve cities to lessen dependence on the public sector.
  • We must not forget that a significant digital divide still exists in the UK where many people have no access to communications technologies, which needs to be remedied.

The Sunderland IT Inclusion initiative

For more information on the IBM Smarter Cities initiative go to http// and you can follow Rick on Twitter @dr_rick